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"The Cinch is a unique patent-pending abdominal wrap design that allows you to regain your healthy waistline naturally and comfortably with a single wrap. The Cinch comes in two sizes, 26-34” or 33-42”. Internal measuring tape to track progress as your tummy sheds baby weight. Front inner pocket feature allows for a warm/cold pack insert. (Size L-XL does not contain the pocket.) Side zipper allows for ease of wear. Elastic bands in the front and back help with extra support. Compact and light. Comfortable enough to be worn for hours at one time.

• 360 degree Support: The only tummy wrap that “Truly focuses on the Tummy” by tightening all the abdominal muscles with the dual front panels and further cinching with double side wings.

• Luxurious Feel: Light Weight and Comfortable. It can be worn day or night

• Adjustable Panels that Shrink with You: Cinch slims with your Waist Line with just One Wrap! Its unique patent pending dual front panels is adjustable to your slimming waistline. You don’t need to get another wrap when you shed the inches.

• Built-In Measurement Guide: so You Can See Your Results.

• Anion Technology For Circulation: Moisture absorbent and breathable inner lining with Anion to promote better circulation."
- Figure 8 Maternity
"This is my favourite (The Cinch)! After trying it, it is by far the most comfortable and most breathable. It is designed to shape to your body as opposed to a rectangular binder being wrapped around you. It is made of a light and breathable fabric, which is much better in warmer climates. The zip up design of The Cinch removes the bulky Velcro look under your clothes, and there is plenty of room for you to shrink and still fit into it. I was able to breastfeed and do everyday movements much more comfortably in this than any of the others. It is a little more complicated to put on, however, if you are willing and able to pay the extra, this is definitely my personal favorite."
- Infant Essentials
"I ordered items for my daughter and had them shipped to her with the gift wrapping and personalized card. When I went to visit her for the birth of the baby, I saw the items. They were a good quality, they fit her perfectly and they were pretty. I was worried that maybe the items wouldn't be gift wrapped or she wouldn't receive the card. But she did. That you for getting it right!"
- Deborah in Hauser, ID
"Hi Charlene, Wow-from the packaging to the innovative product design, the Cinch is fabulous! This is a winner! As such, we’re happy to offer you The Baby Planners Seal of Approval!"
- Baby Planners: Ellie & Melissa
"The Cinch is by far one of the finest product out there. It is unbelievably designed and Cinch is the one of the best ways for women to get back to shape."
- Petite Tresor: Nina & Samanatha Los Angeles, CA
"Cinch is a comfortable way to get back to your pre-baby clothes while you lose weight. Cinch makes a great gift!"
- Pregnancy & Newborn: Author Lesley Graham